Healthy oceans are the life support system for our planet, providing 97 percent of the Earth’s livable habitat and a home to more than 700,000 species. The oceans are vital to human health as well, providing jobs, enjoyment and food to billions of people. Not to mention half of the oxygen we breathe is generated by our oceans.
OCEA is a fictional non-profit ocean preservation organization created solely for this project. The assignment was to raise awareness for any cause we felt close to. I chose revolve my ad designs around ocean wildlife preservation. We were asked to design a series of ads and promotional materials for our cause.